Marketplace Spotlight

By Sara Hodon

Center for Oral and Maxillofacial Surgery

1620 Pond Road, Allentown  |  1521 8th Avenue, Bethlehem
3360 Nazareth Road, Easton  |  610.865.8077  |

When Dr. Wayne Saunders opened the first Center for Oral and Maxillofacial Surgery in 2002 he didn’t anticipate that ten years later it would grow to include there seven more oral surgeons at three locations.

That growth is partially fueled by the demand for dental implants, one of the Center’s specialties. Implants give patients artificial teeth that restore confidence and smiles. In addition to implants, the Center’s surgeons provide extraction of wisdom and other teeth, jaw surgery, facial injury treatment and bone grafting. They also work with patients that have cleft lips and palates.

“Our mission is to provide patients with state of the art care in a safe and secure environment,” says Mike Amato, office manager.

The Center provides Bo-tox and Juvederm wrinkle treatment; rejuvenating facial treatments are also available. Dr. Saunders and the staff doctors advocate the use of Vivite, a skin care system that reduces the effects of free radicals.

In addition to Dr. Saunders, the staff includes doctors Daniel Lader, Dominic Rachiele, Brett Geller, Joseph Arnone, Michael Fedele and Michael Goulston practicing in Allentown, Bethlehem
and Easton.

Western Lehigh Landscape

7127 Ruppsville Road,  Allentown  |  610.395.5557  |

Western Lehigh Landscape offers design services, planting, hardscaping, natural rock work, outdoor lighting, water features, pool design, custom structures and refurbishment of current plantings. Most of their work is residential with a small number of commercial businesses.  With either type client their approach to every job remains the same – listen carefully to clients so the design of their project meets their needs.

The process begins with a consultation, then the actual design, incorporating the clients concept and budget, is done. Next is the actual construction of the project – and client input at this stage is welcome. Upon completion, Western Lehigh provides instructions to maintain the project.

Co-owner, Todd Longenbach operated Western Lehigh Landscape on his own for twelve years before he became partners with Terry Schantz in 2004. Longenbach has a degree in landscape design from Temple University; Schantz’s Temple degree is in landscape architecture.

They are naturally inspired to design and build with quality, creativity and integrity. Schantz says they take pride in fulfilling a client’s vision.

Murphy’s Jewelers

115 W. Market Street, Pottsville  |  16 Jetson Drive, Hamburg
Promenade Shops, Center Valley  |  610.562.2520  |

It’s rare, but it still happens: a family business remains successful when passed down to future generations. Just look at Murphy’s Jewelers; it staffs several fourth generation family members, who works at the business started in Pottsville 100 years ago. Perhaps this is why Murphy’s is successful and managed to thrive during the downturn in the economy several years ago.

“Right now we’re focusing on our hundredth year of creating memories,” says Patrick Murphy, president and grandson of Frank Murphy.  “We carry major designers, including Hearts On Fire, Tacori, John Hardy, Tag Heuer and Verragio.”

Murphy’s has three locations. The Hamburg store has been named by InStore magazine (a jewelry trade publication) as one of the top ten “Coolest Stores in America,” with two waterfalls and a see-through fireplace inside the 30-foot entryway.  Jewelry showcases are lit by natural light shining through a 30-foot atrium skylight running the length of the store.

A plus for male shoppers: Murphy’s Law #1… “If a customer is thirsty, hand them a glass of cold Yuengling Beer.” Or, if you are hungry, perhaps Murphy’s Law # 4 if for you,  “…we think it’s “sweet” to bake homemade cookies everyday for our customers (Our favorites are snickerdoodles!). But the most telling of Murphy’s Law’s is #5, “We’ve been here since 1913, and aren’t going anywhere! We always want to be here for our customers.”

2 Hip Chics

244 Main Street, Emmaus  |  610.928.2002

Shelly Brown, owner of 2 Hip Chics wants to bring city styles to the suburbs.  That’s why she  goes to Manhattan on buying trips several times a season to stock her on-trend boutique. She also travels to California and Atlanta several times a year for marketable items.

2 Hip Chics – which opened last September – carries women’s clothing, scarves and handbags along with decorative home furnishings. The boutique is also adorned with the natural light photography of Lisa Furey.

“Ever since I was a kid I wanted to have a shop,” says Brown – who is not the same Shelley Brown of Easton’s State Theatre.  “This is a dream job, a true expression of who I am.”

2 Hip Chics is a shopping “experience,” Brown says. “We have music playing and plan on having some wine and cheese VIP events.” Currently hours are Tuesday through Friday, 11 a.m. to 5 p.m., and Saturday from 11 a.m. to 3 p.m.

Follow @LehighValleyMarketplace on Instagram